world's largest economies have recognized startups as new direction of economic
growth, and some of the world's largest metropolises seek to improve infrastructure
and quality of life in cities by the ideas of young companies. The
chance for this was recognized by the Serbian capital.
The City of Belgrade, as one of the founders of Scientific and Technological Park in Zvezdara (NTP), within which there are almost 60 innovative companies, plans to implement the ideas that young companies develop here in everyday life of the city. Dragomir Petronijevic, a member of the City Council and President of the Employment Council of the City of Belgrade, cites only some of them.
- Startup Futuring develops websites that support virtual reality, which is especially interesting for catering facilities, so in the future we can use their presentations to present to tourists in Belgrade the offer of cafes and restaurants in our city. There are ideas like smart counters - LED screens that give information when things are happening in the city, or a smart medicine box designed by high school students from Tesla, which can be very useful to our elderly fellow citizens.
Petronijevic reminds that the City, in cooperation with the Belgrade University, organizes several startup competitions annually and monitors the market, while evaluation of competition for startup ideas is carried out by the directors of large companies, which proved to be a good model.
- The last competition was paid by private companies that invested money, and we subsidized the first year of work in the NTP for the first 5 winners. It's the synergy we need. Investing in young people from Belgrade faculties is coming back to us several times. We were known for brain drain, and now about 500 young, creative people work in Scientific and Technological Park in Zvezdara.
Digital Worx startup team is also among them, dedicated to industrial Internet of Things. Janko Pavlović, company CEO, is at the same time the initiator of the Association The things network community Belgrade, which gathers enthusiasts in techniques, oriented at transformation of Belgrade into a smart city.
In a country like Serbia where a lot of money cannot be set aside, we have to
do other things to keep people like that - create communities and help them
with other elements - says our interlocutor.
Among the countries which invest mainly in young innovators are Israel, which is often referred to as the startup nation, Finland, which they call the land of a thousand startups, then Estonia, Germany. etc.
Technology Park in Zvezdara Forest was officially opened in October 2015 with
the aim of gathering as many technological and development companies as
possible and encouraging as many young people as trying to become
60 firms operate there, of which more
than half are startups, and it is planned that by the end of 2018 they will be
around 80 with up to 700 employees.