The American hospitality brand Viceroy Hotels & Resorts opened the hotel Viceroy Kopaonik Serbia, which is also this brand's first resort on the European continent.
The total value of the investment is EUR 54 million.
- Thanks to this opening, our Mountain of the Sun, the largest ski center in Serbia and one of the most popular vacation spots throughout the year, will get the first five-star ski-in, ski-out resort.
For us, this is a historic moment, because we will move the boundaries of catering on Kopaonik for both domestic and foreign visitors, but also open a new chapter for tourism in our country - said the general manager of the hotel Viceroy Kopaonik Serbia Goran Kovacevic.
Viceroy Hotel Group CEO Mike Walsh said he was honored to attend the brand's European debut in a beautiful and culturally rich destination such as Kopaonik.