"Robert Bosch" Plans to Increase the Turnover by 8% - the Section "Automotive" moved from the Central to Belgrade

After Karlsruhe, Sao Paolo and Sungapur, Belgrade is the fourth location in the world with an open class "Bosch Automotive Marketing Intelligence" in which it is to create a complete database of vehicles and technical specifications, integrated systems and components for vehicles. Relocation of the headquarters is open the department in Belgrade, where ther are 12 employees .

- Continuing research, extensive databases and systematic information helps companies to anticipate trends in the post-sales market of car parts. In addition to the positive results of this new department in Serbia, we can expect new tasks of our headquarters - said Jovanka Jovanovic, general director of "Robert Bosch Serbia "and added that they are particularly proud of the commitment department in Belgrade for the markets of North America and the Russian Federation.

Despite the current unfavorable economic situation, "Bosch" in Serbia developed new projects and markets innovative products offered. In the business 2009th year sales in the domestic market decreased by 22%, to 19 million EUR, including operations in Montenegro and Kosovo. During 2009. number of employees in the group "Bosch" in Serbia has increased from 39 at the 47 "Bosch expects that in 2010. year to stabilize operations and traffic will increase by 8%, it was stated at the press conference.

According to director Jovanovic, in 2009. year of a modern training center for mechanics has become a double thanks to collaboration with a network of "Bosch Car Service" and "Bosch Diesel" ember Center in New Milosevo. Now everyone is interested in car mechanics can attend some of the 10 specialized training in the Serbian language that are in the offer.

From the March 2010. Serbia in the thermal program now, instead of the brand "Junkers", uses the brand "Bosch". This change of the brand has been this year implemented in seven countries in Eastern and Southeastern Europe.

"Bosch" termotechnics plans to change the brand used for further expansion of its program of energy-efficient heating and hot water solutions.

- The demand for cutting-edge technology is growing and this trend will help us strengthen our position in the market - said Thomas Bayer, the Regional General Manager "Bosch Adria".

"Bosch" power tools division the main part of the trade generated by selling products that are not older than two years. In Serbia in 2009. year such tools totaled 38% of turnover. At the market appeared 120 new tools. Cordless tools with lithium-ion technology is also becoming more popular in Serbia.

At the market appeared a series of new products with lithium-ion technology: professional blue tool 3.6 V to 36 V, then the first wireless CISO garden shears, the fourth generation IXO screwdriver that is selling DIY tool in the world, sold over 8 million copies. Sales of wireless tools is increasing in comparison to 2008. year sales in Serbia rose by 3%. U 2009. year "Bosch" offerd to Serbian market the advance program of the completely new measurement tool called the CST / berger.