Kia XCeed Wins 2020 Red Dot Product Design Award
The XCeed’s accolade brings Kia’s total number of Red Dot awards to 25, since the brand won its first in 2009, the company says on its website. Most recently in 2019, the XCeed’s stablemates – the Ceed, Ceed Sportswagon and ProCeed – were each individually recognized for their design strengths by the prestigious awards program.
– Kia has strived for continuous quality improvements and more fascinating and interesting customer experiences. Kia’s crossover XCeed represents this new vision – Karim Habib, Head of Kia Design Center, said.
The car has been designed exclusively for European customers at Kia’s European design studio in Frankfurt, Germany. It went on-sale in Europe in the second half of 2019, with more than 20,000 examples sold to-date. A new electrified variant of the car, the XCeed Plug-in Hybrid, was launched in the first quarter of 2020.
About the Red Dot design awards
The Red Dot Awards are presented across three categories (Product Design, Brands & Communication, and Design Concept). The judging panel, comprising 40 expert independent designers, design professors and journalists from around the world, appraise the best products created every year from a range of industries.
Entries are judged on innovation, formal quality, functionality, and ecological compatibility.
In 2020, there were more than 6,500 submissions to the awards from 60 countries around the world. Launched in 1955 by the Design Centre of North Rhine-Westphalia, the Red Dot Awards is today one of the most prestigious design competitions worldwide.
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