Telekom Serbia formed "dream team" for PR and marketing
Telecommunication company "TELEKOM SRBIJA” has recently selected companies and agencies that will be working on the most significant marketing and PR projects of this company in the future.
Thus, branding service, creative solutions and promotions for strategic and tactical campaigns of Mobile Telephony of Serbia will be realized "McCann Erickson Group” Ltd. This company will also be working on development and improvement of relations with subscribers through internal and external communication channels, awarding systems and bonus programs, and they will also need to improve the branding of the retail stores of Mobile Telephony of Serbia.
Creative solutions and promotions of services from the business offer of Mobile Telephony of Serbia will be realized by "Lowe Idols & Friends”.
"Incognito" Ltd. is in charge of design of creative solutions, production of advertising and promotive material and BTL activities for promotion of Internet services of Telekom Serbia, while the promotions of multimedia services of Telekom Serbia will be done by "Buzz Advertising” Ltd.
"Luna/TBWA" Ltd. will be working on production of advertising and promotive material of BTL activities for landline telephony of Telekom Serbia for residential and business users, while the BTL (Below the line) activities for services of "Telekom Srbija” will be carried out by "2CHIC” Ltd.
Development of communication strategy and realization of PR (public relations) activities will be done by "Pleon Olaff&McAteer” Ltd., while the media planning and monitoring will be prepared by "Initiative” Ltd., backed by subcontractor "McCann Erickson Group”.
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