In addition to the markets of Slovenia and Serbia, Don Don exports its products to Bosnia and Herzegovina, Macedonia, Croatia, Bulgaria and Greece. Consumers can choose between several types of toast – Classic, Tamni, Semenke or Putero Tost, and packaged bread is available as well – Mlecni Hleb, Integrale or Natura Hleb.Big plans, another factory in Serbia
The new facility in Kragujevac employs 43 workers, of which 70% are university-educated, bringing the total number of Don Don employees in Kragujevac to 120. The toast factory operates in three shifts, with pauses of half an hour.
– We employ 1,914 people for whom we have not asked for state subsidies. We don`t rely much on banks either, but on our own capital. In the past eight years, we`ve had 13 acquisition and we plan to have more, and the plan for the next period are investments of EUR 50 million – Mozetic says for eKapija, without specifying where the biggest investments are to be made.
However, there will not be a lot of waiting for the next facility in Serbia. As Mozetic announces for our portal, the next Don Don factory in Serbia will open in the spring of 2018 in Zajecar.
Let us remind that the Slovenian company signed an agreement on the lease of 1,000 square meters of business space in this town in April 2017. It was announced at the time that around EUR 500,000 would be invested in the equipment and the infrastructure of the Zajecar facility and that around 40 people would be employed
Don Don has been operating in Serbia since 2008. In addition to the production facility Zitoprodukt Kragujevac, it also has production facilities PDM in Pudarci, close to Belgrade, Fidelinka Pekara Subotica, Zitoprodukt Zrenjanin, Zitopek Nis, MS Pekara Jakovo, Zlatni Pek Leskovac, AD Pekarstvo Kraljevo. According to Don Don`s estimates, they take up 10% of the Serbian market.
Don Don also has two facilities with 608 employees in Slovenia and one facility with 168 employees in Croatia.
The most popular product in Serbia is Manastirski Hleb, in Slovenia, it is Bakin Hleb, and in Croatia, it is fresh butter dough. Of the total production of Don Don, 48% consists of fresh pastry, 21% are packaged products, 20% are frozen products, whereas 11% are ground products, produced and sold only in Serbia. The company`s brands are Nase Zrno and Tvojih Pet Minuta.
The company`s products are available in all commercial chains in 10,000 locations, an equivalent of 661 forwarding routes.